Masumi has a strange effect on people. I know; I've seen it in action. Hang out a little and you'll wind up dazed, invigorated, shaken up. The nature of chemistry, I guess.
I have this suspicion that recent American Apparel window displays have also been inspired by Masumi. Mannequins I've seen in L.A. and D.F. have been fixed with long black locks and lips colored deep red. Precisely Masumi's everyday look.
Have you noticed? The self-proclaimed Xochimilca strikes.